Subway Restaurants debuts a Lightship – the Subway in the Sky – as a capstone to its latest “Eat Fresh” Refresh launch.
Subway in the Sky will take to the skies on September 1, 2023, allowing guests to experience the heights Subway has reached since it began its transformation journey in 2021.
The vessel embodies The Beast, one of the new Deli Hero subs introduced in July that boasts a half pound of its new freshly sliced meat. Underneath the nearly 180-foot-long footlong, Subway transformed the gondola into a floating restaurant that accommodates up to six sandwich lovers per trip.
The Subway in the Sky will stop in cities across the U.S. as it soars through the sky in September, including Kansas City, Atlanta, Orlando, and Miami (flight dates and time subject to change due to weather or other atmospheric conditions).
Plans call for up to 40 Subway fans per day to enjoy a sandwich “flight” of all four Deli Hero subs on board the blimp as they float 1,000 feet above the ground. To reserve a seat on the Subway in the Sky and to view detailed flight information, people can visit Register.SubwayInTheSky.com.
In addition to the Subway in the Sky rides, Subway is giving fans a chance go to Super Bowl LVIII in Las Vegas with a Subway in the Sky online game by visiting SubwayInTheSky.com or scanning a QR code in their local Subway restaurant. (NO PURCHASE NECESSARY. Sweepstakes begins at 12:00 PM ET on 9/7/23 and ends at 11:59:59 PM ET on 9/30/23. Open only to legal residents of 50 US/DC, 18+ years of age. For Official Rules, including how to enter, odds, prize details and restrictions, visit https://SubwayInTheSky.com/en-us/Rules.)
People can take a daily spin on the blimp-themed slot machine that enters them in a sweepstakes for a chance to win a Super Bowl trip and unlocks a chance at special discounts on Deli Hero subs.
Source: Subway Restaurants